There’s something powerful about wearing a piece that speaks to your identity. Not just what you like, but who you are, where you come from, and what you celebrate. That’s the spirit behind Darraa.
Born from love and inspired by our first child Didara meaning “Come and Rejoice” in Ibibio. Darraa invites you to rejoice in your heritage, in bold fashion, and in the beauty of new beginnings.
From the beginning, we had one mission:
To help Africans abroad and lovers of African culture wear Africa with pride.
To us, clothing isn’t just fashion. It’s memory. It’s identity. It’s a connection to home, whether you’re living in London, Lagos, or Los Angeles. Every stitch under the Darraa name is a nod to African tradition and modern global style.
In June 2025, we soft-launched Darraa — no ads, no website, just a few well-made jackets and a lot of heart. We shared them with close friends and family. The result? We sold out.
That moment proved something important: people are ready for clothes that don’t just look good; they mean something. To everyone who supported us from day one: thank you. You’re part of our story forever.
Now that we’re live, we’re just getting started.
Darraa is for everyone from Toronto to Melbourne, from Abuja to Birmingham. We’re creating clothes that blend African roots with global confidence, for men, women, and kids.
In the coming months, expect fresh collections, creative collaborations, and stories told through bold design. Best of all, we want you on this journey with us.
This is more than fashion. It’s pride. It’s culture. It’s reconnection or discovery of something deeply yours.
Welcome to Darraa.
Come and rejoice with us.
Wear Africa proudly.
Darraa Ltd.
21 Camsell Court, Middlesbrough, England. TS5 5BE
Copyright © 2024 Darraa. Designed & Development by Koseti
